The single greatest challenge to our movement’s growth is consumers who don’t understand what credit unions are, and aren’t aware of the national access they provide.  Join our upcoming webinar to find out how we can overcome this challenge together.

CO-OP has launched a multi-faceted consumer campaign focused on the new CO-OPCreditUnions.org website to help them learn the truth.

Targeting the key Millennial market, Empowering People. Amplifying Dreams, is based on proprietary CO-OP consumer research, and invites its audience to identify with “people like you.” These energetic, individualistic, community-oriented Millennials—such as featured Internet music innovator Daria Musk—share many of the qualities we seek to associate with the credit union movement.

Attendees of this event will also have a chance to hear from special guest Daria Musk!

Learn more about this campaign, and how you can leverage it for your own credit union using ready-made marketing materials. Complete the registration form and attend our webinar:

WHY YOU SHOULD ATTEND

You’ll gain a clear understanding of how your CU can take advantage of the nationwide effort that:

  • Explains how credit unions are different from banks.
  • Shows how members and communities benefit from the credit union movement.
  • Reveals how the CO-OP brand means convenient access and the latest technology.
  • Invites consumers to “Make the Switch,” using our credit union locator tool.

Empowering People. Amplifying Dreams: Building a National Brand of CO-OP Credit Unions.

11:00 a.m. PDT/2:00 p.m. EDT on Thursday, July 10, 2014